Planning documents, decks & reports

Pending workflow suggestions waiting on your sign-off.

7d/30d trends, funnel, frequency, top campaigns.

nROAS, nCAC, MER, decision-gate health.

Every Mon/Wed/Fri Meta + Google analysis run.

Week-over-week with country-level insights.

Blended and per-channel acquisition cost trend.

The actual FB/Google copy that wins, with ROAS — a field guide for the copywriter.

14 prioritized conversion changes to the store product page, with an interactive annotated mockup.

Growth story for the company all-hands.

JavaScript, Higgsfield and ChatGPT Images compared in the same ECS cover.

Three complete ECS looks, AMP sample pages, page-by-page comparisons and PDF downloads.

Current Enterprise brand, three visual directions and the production sequence for ECS, AMP and Simplicity.

16 questions mapped to Liquid / AMP / Enterprise Custody × bank, issuer, wealth, QC, exchange.

Internal test guide for structured, actionable product feedback.

From ad click to closed account.

16-slide walkthrough of the funnel.

Branded redesign of the funnel deck.

LinkedIn creatives in both looks + search ad.

The 13-email nurture from Satoshi.

Three RSA ad groups with SERP previews.

Sequencing for the enterprise GTM.

13-week SEO blog calendar + drafts.

One-pagers of proof points.

Why enterprise LPs should run on HubSpot.

CRM signal reconciled with demand data.

Sell-to prospect intel: who they are, why now, where Blockstream fits, and who to contact.

Copy system for the persona one-pagers.

First-draft copy for the persona pages.

Wireframe-level specs per persona.

Inbound landing page wireframes.

Form-first ABM landing pages.

Tokenized deposits vs stablecoins.

ICP discovery meeting prep.

Evergreen SEO opportunity map.

Single-slide funnel summary.

GA4 path for Simon: sources, cross-site, drop-off, funnel_exit.

11-slide 16:9 evidence-bank deck.

The branded variant with visuals.